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A story in Re/code not only makes it appear that Chief Executive Officer Marissa Mayer’s effort to turn around Yahoo has failed, but also that she doesn’t know how to manage people.
According to this article by Kara Swisher, published Monday, Yahoo Inc. YHOO, +0.92% has hired consultant McKinsey & Co. to help Mayer and her executive team decide which units should get increased investment and which should be closed or sold.
“It’s a bad sign that almost four years into a turnaround, you are hiring McKinsey to advise you on how to do a turnaround,” said Eric Jackson, a managing director at New York-based Ader Investment Management. Last month Jackson published an article calling for the ouster of Mayer.
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