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SOCIALLADDER REVOLUTIONIZES USE OF SOCIAL CURRENCY TO REWARD USERS WITH ONCE IN A LIFETIME EXPERIENCES
ON DECEMBER 6TH, ONE USER WILL UNLOCK A TRIP TO HOLLYWOOD AND A DAY ON THE SET OF YOGA HOSERS WITH
DIRECTOR KEVIN SMITH AND JOHNNY DEPP
Philadelphia, PA- (November 6th, 2014)- SocialLadder, the app where consumers use their social currency to unlock access to exclusive experiences, is kicking off a promotional collaboration with FlixFling by giving away an all expenses paid trip to Hollywood to visit the set of Kevin Smith’s movie Yoga Hosers- the highly anticipated sequel to Tusk.
For the first time ever – a fan’s social currency (how active they are on social media) will be used to award the “biggest fan” with the once-in-a-lifetime opportunity to hang out with a Hollywood movie director on the set of a feature film.
Starting today, users of SocialLadder will be able to unlock weekly prizes and earn points by doing what they’re already doing on social media (i.e. posting photos to Instagram, sharing content on Facebook and more) to qualify to access the Grand Prize on December 6. Fans can go Flix Fling to learn about the promotion and will be driven to download the SocialLadder App.
SocialLadder users then connect their social media accounts and are given a score. The highest scoring user will be able to access this unique experience.
How it works:
• Download SocialLadder App (available for both Android and iOS)
• Connect your social media accounts and get a score
• Browse rewards, there’s something for everyone
• Not a social media maven? Don't worry! You can compete in daily challenges to increase your score
• Top scores unlock once-in-a-lifetime experiences
In addition to the Kevin Smith experience, the campaign includes weekly prize packages
Movie fans who have downloaded the SocialLadder app can also get access to weekly gift packs from leading retailers up to week five, when the Grand Prize will become available to one user, with a score in the top 1%.
The prize packages are as follows:
Week 1( November 1st) : Hollywood Style
• Top Tier - $100 gift card to American Apparel and FlixFling Gift Pack (Approx Value $150)
• 2nd Tier – FlixFling Gift Pack
• 3rd Tier – 1 Free Month of FlixFling
Week 2: FlixFling Action Movies
• Top Tier – Fitbit and FlixFling Gift Pack (Approx Value $150)
• 2nd Tier – FlixFling Gift Pack
• 3rd Tier – 1 Free Month of FlixFling
Week 3: Yoga Style
• Top Tier - $100 gift card to Lululemon and FlixFling Gift Pack (Approx Value $150)
• 2nd Tier – FlixFling Gift Pack
• 3rd Tier – 1 Free Month of FlixFling
Week 4: Save the World
• Top Tier - $100 TOMS gift card and FlixFling Gift Pack (Approx Value $150)
• 2nd Tier – FlixFling Gift Pack
• 3rd Tier – 1 Free Month of FlixFling
Week 5: Daily Happiness- December 6th
• Top Tier – Trip for two to Los Angeles to visit the set for the filming of Yoga Hosers (Approx Value $2500)
• 2nd Tier - 2nd Tier – FlixFling Gift Pack
• 3rd Tier – 1 Free Month of FlixFling