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Shake Shack has locations overseas in Japan, Russia, South Korea, UK, Kuwait, etc. Also in 18 states plus Washington DC.
Its a massive chain now. Didn't realize it started in 2004. That's a pretty fast expansion.
Five Guys started in Washington DC and Chipotle started in Denver Colorado.
Money still comes into headquarters which is in NYC, so it counts. The previous wave of NYC chains mostly decamped to the South and the Midwest though. It may be that Shake Shack will eventually go that route, but it hasn't so far.
I've never understood the hype. The food is good, but not GREAT...
Where else can you get some food with decent fresh ingredients?
That crown chicken around the corner? Nowadays it's much cheaper to get a decent meal/burger/shake from either chains than your local overpriced chinese/junk food.
Money still comes into headquarters which is in NYC, so it counts. The previous wave of NYC chains mostly decamped to the South and the Midwest though. It may be that Shake Shack will eventually go that route, but it hasn't so far.
NYC will always be known as a NYC chain. I certainly don't see it as anything else.
Shake Shack has locations overseas in Japan, Russia, South Korea, UK, Kuwait, etc. Also in 18 states plus Washington DC.
Its a massive chain now. Didn't realize it started in 2004. That's a pretty fast expansion.
Five Guys started in Washington DC and Chipotle started in Denver Colorado.
Even back in its earlier days, Shake Shack didn't really have that many NYC locations before it started expanding into other areas. 2-3 locations is not a chain to me. It was just a local NYC joint. But then it started opening up locations in many places (both inside and outside NYC), became a bona fide chain, and ceased to be a NYC place to me anymore. And many of the NYC locations in that first wave of expansion were in pretty touristy spots anyway like the theatre district, JFK airport, in dumbo by the brooklyn bridge or in special event areas like Citi Field and Barclays Center. The target audience wasn't really the everyman, but the tourists or people spending money on special events.
I mean, I think it's cool that Shake Shack has NYC roots but the idea that all new yorkers should love it or it's some kind of unique NY thing is kind of silly. I suspect the people who argue that are younger, like in their 20s, and they heard about the hype when they first moved to NYC. Even today, it's still not really that accessible to non-Manhattanites. The Queens spots are relatively new. And the couple of Brooklyn spots are kind of touristy (there is also one location by the courthouses but that is very close to manhattan).
How do you think Shake Shack compares to Jackson Hole?
I tried a black and white shake at Shake Shack about 6 months ago and was really disappointed. It's so much more expensive than getting one at a (non chain) ice cream parlor. It was smaller too. I can make much better ones at home.
If you really want great milk shakes that are not homemade, go to one of the "dairy stores" at any of the large universities with an agricultural program. They often make their own cheese and ice cream. Milk shakes are less than half of the cost at Shake Shack and larger. You can sometimes "customize them," eg. specify how much "white milk" or chocolate milk you want in the shake and mix ice-cream flavors. You don't have to have chocolate milk, but that's often an option. If you're in the area, try one at Penn State.
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