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According to The Guardian article, both the UK the US are looking at sentencing changes in relation to review fraud.
Quote:
Originally Posted by The Guardian
The site now employs a team of in-house investigators working to catch paid-review companies, and uses “advanced tracking technology” to analyse hundreds of pieces of information, including device location and other unusual patterns that might indicate a review is biased or fake.
The site is also working with enforcement authorities including the UK Competition and Markets Authority (CMA) and the US Federal Trade Commission, which could mean changes to sentencing around review fraud.
According to the European commission, 82% of people read consumer reviews before shopping, with estimates suggesting that between 1-16% of reviews are fake.
The shift in consumer behaviour has resulted in advice from organisations such as the World Committee on Tourism Ethics, which published guidelines on the responsible use and misuse of ratings and review on digital platforms last year.
I've written over 300 of them- all real, most with pictures.
I used to do a lot of those, and I would post photos as well.
But after Trip Advisor got caught in that whole fiasco of deleting reviews where women were being warned of sexual assaults occurring at certain resorts, I quit doing reviews. I am not wasting anymore of my time to give them reviews.
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