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OH no, please don't...Listening to that would be like listening to my five year old attempt to reason with me as to why he needs every toy at the store.
I would never had guessed that but then I am not in what you would call a real diverse area. Mcdonalds......definitely you would think that blacks would actually be offended by the overt and over the top marketing by them.
Well McDonalds would have to make politically correct ads to do that. Adding people that are not a part of their targeted demograph is a form of political correctness.
So heres the deal , obviously as much as some of us wish that we could all just shut up about race and just consider every one human, there are those who need to keep it alive , for political and financial gain. I am standing in a Verizon wireless store today.......and I notice the various advertisement and promotional posters and pictures around the store, it struck me that in all of these pictures there was a total of 16 people......of those 16 there were only 3 white people, the rest were mostly black,a couple of orientals and the rest some sort of ethnic background, of the three whites, there were definitely no blonds or blue eyes. Why is this? Political Correctness? Have companies had to go overboard to avoid the wrath of Jesse Jackson or is just purely marketing....not very many white people in the market for cell phones?
Thanks for doing your part to keep things going With people like you....who needs Jesse or Al to keep it alive...lol
Thanks for doing your part to keep things going With people like you....who needs Jesse or Al to keep it alive...lol
OMG really YOU just said that! After going back and forth with you this morning about your useless race baiting attempt to dispel some sort of myth ...........................
You posted a thread that was intentionally meant to provoke a racial debate and then say this to someone else...
The title of this thread should be a little different (to reflect disparity of ad models versus U.S. population demographics). That being said, I'm right there with you. I've brought this up a few times among my friends and nobody seems to have the same thoughts. It's probably because I'm in marketing myself.
From what I've noticed in my line of work, we never get the "make sure you add a white person" line. It's often just quick "add a hispanic person and some black people" so that we don't have to worry about people focusing on our ad not including someone.
My personal belief is that ads should reflect actual demographics but reality is that companies want EVERYONE's money and the last thing they want to do is alienate minorities so they focus on making sure to include as many minorities as possible. White people will still buy stuff if there are minorities in the ads and no whites (unless it's a traditionally ethnic product).
Here's a good example: Old Spice commercials with the black guy in them. They are very popular now. White people are still going to buy Old Spice and actually find the commercials charming. But would black people have ever considered a product called "Old Spice" before a black man was featured in the ads? My opinion is that very few would have.
When I choose stock photos for the websites I maintain, I just grab whatever matches the description the best. I never specifically think about who is in the picture unless I realize there are too many men or women or white people, then I go out of my way to find one to put up when it's needed.
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With people like you....who needs Jesse or Al to keep it alive...lol
