Quote:
Originally Posted by AtkinsonDan
I would have to look more in depth to see if it is widespread at the 18 minute level. The 21/22 minute level is bad enough as that is nearly 1/3 of a half hour going to advertising.
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22 minutes is proportional to the 45-minute 1-hour shows, which hasn't changed much in a long time.
As I said, it's not the proportion of times but the many other changes to commercial insertion that have made it less and less tolerable in the last decade. It used to be a slow formal dance, as predictable as sunrise; now it's something of guerrilla warfare against the viewer.
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