Millward Brown's brand valuation analyses provide strong evidence of the importance of branding for business leaders. Brand is about reputation. A brand generates trust for a company, for its products, and for its services. The brands mentioned in the BrandZ top 100 list are the world's most trusted brands.
The BrandZ index calculates brand value on a number of factors, including an estimate of the brand’s contribution to earnings, valuation of intangible assets, measures of customer perception and an estimate of growth potential.
BrandZ Rankings
http://www.millwardbrown.com/Librari...hart.sflb.ashx
New York-10
3 IBM $100.849 Billion
10 GE $50.318 Billion
13 Verizon $42.828 Billion
40 American Express $17.115 Billion
47 Citigroup $15.674 Billion
54 Subway $14.306 Billion
55 Colgate $14.258 Billion
60 Mastercard $13.543 Billion
63 Pepsi $12.931 Billion
68 Chase $12.083 Billion
San Francisco-10
1 Apple $153.285 Billion
2 Google $111.498 Billion
16 Wells Fargo $36.876 Billion
18 Hewlett-Packard $35.404 Billion
20 Visa $28.553 Billion
22 Oracle $26.948 Billion
35 Facebook $19.102 Billion
44 Cisco $16.314 Billion
58 Intel $13.904 Billion
82 eBay $10.731 Billion
Beijing-8
11 ICBC(Asia) $44.440 Billion
24 China Construction Bank $25.524 Billion
29 Baidu $22.555 Billion
33 China Life $19.542 Billion
37 Bank of China $17.530 Billion
43 Agricultural Bank of China $16.909 Billion
78 PetroChina $11.291 Billion
91 China Telecom $9.587 Billion
London-7
12 Vodafone $43.647 Billion
28 HSBC $22.587 Billion
31 Tesco $21.834 Billion
64 BP $12.542 Billion
69 Standard Chartered $12.033 Billion
74 02(Owned by British Telecom) $11.694 Billion
96 Barclays $8.760 Billion
Paris-5
26 Louis Vuitton $24.312 Billion
36 Orange(Owned by France Telecom) $17.597 Billion
46 L'Oreal $15.719 Billion
59 Carrefour $13.754 Billion
71 Hermes Paris $11.997 Billion
Hong Kong-4
9 China Mobile $57.326 Billion
52 Tencent $15.131 Billion
83 Ping An Bank $10.540 Billion
97 China Merchants Bank $8.668 Billion
Tokyo-4
48 NTT DoCoMo $15.449 Billion
56 Honda $14.182 Billion
85 Tokyo $10.443 Billion
88 Nissan $10.072 Billion
Toronto-4
25 Blackberry(RIM) $24.623 Billion
39 RBC Royal Bank $17.182 Billion
42 TD Bank Financial $16.931 Billion
87 Scotiabank $10.076 Billion
Atlanta-3
6 Coca Cola $73.752 Billion
17 UPS $35.737 Billion
89 The Home Depot $9.877 Billion
Minneapolis-3
65 Target $12.471 Billion
80 MTS $10.883 Billion
84 US Bank $10.525 Billion
Seattle-3
5 Microsoft $78.243 Billion
14 Amazon $42.828 billion
72 Starbucks $11.901 Billion
Dallas-2
7 AT&T $69.916 Billion
41 ExxonMobil $16.973 Billion
Essen(Rhein Ruhr)-2
94 Aldi $9.251 Billion
19 Deutsche Telecom $29.774 Billion
Milan-2
75 Telecom Italia Mobile $11.609 Billion
95 TIM $8.838 Billion
Munich-2
30 BMW $22.245 Billion
70 Siemens $11.998 Billion
Sao Paulo-2
90 Banco Itau $9.600 Billion
98 Bradesco $8.600 Billion
Stuttgart-2
50 Mercedes Benz(Owned by Damiler AG) $15.344 Billion
66 Porsche $12.413 Billion
Arteixo, Spain-1
86 Zara $10.335 Billion
Bentonville, AR-1
15 Walmart $37.277 Billion
Chicago-1
4 McDonalds $81.016 Billion
Dublin-1
49 Accenture $15.427 Billion
Charlotte-1
92 Bank of America $9.358 Billion
Cincinnati-1
34 Pampers(Owned by Proctor & Gamble) $19.350 Billion
Fuschl, Austria-1
93-Red Bull $9.263 Billion
The Hague-1
51 Shell $15.168 Billion
Kyoto-1
69 Nintendo $11.147 Billion
Los Angeles-1
38 Disney $17.290 Billion
Madrid-1
21 Movistar $27.249 Billion
Memphis-1
73 FedEx $11.759 Billion
Mexico City-1
76 Telcel $11.558 Billion
Moscow-1
99 Sberbank $8.535 Billion
Mumbai-
53 ICICI Bank $14.990 Billion
Nagoya-1
27 Toyota $24.198 Billion
Portland, OR-1
57 Nike $13.917 Billion
Richmond, VA-1
8 Marlboro(owned by Altria Group) $67.522 Billion
Rio de Janeiro-1
64 Petrobras $13.421 Billion
St Louis-1
45 Budweiser(owned by Anheuser-Busch) $15.952 Billion
Santander, Spain-1
77 Santander $11.363 Billion
Seoul-1
67 Samsung $12.160 Billion
Tampere, Finland-1
81 Nokia $10.735 Billion
Vasteras, Sweden-1
62 H&M $13.006 Billion
Weinheim, Germany-1
23 SAP $26.078 Billion
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