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It's "The new abnormal". People are cutting back on some things, like buying store brand food, generic soda, etc. and still buying expensive gifts. They are "rewarding" themselves, for example one guy let his house go to foreclosure and as a treat he bought an iPad with all the new found money he was "saving".
It's "The new abnormal". People are cutting back on some things, like buying store brand food, generic soda, etc. and still buying expensive gifts. They are "rewarding" themselves, for example one guy let his house go to foreclosure and as a treat he bought an iPad with all the new found money he was "saving".
That is very true, the estimates are there are over 7 million people 30 days late or more in their house payments. Many banks are taking one to two years to foreclose so a lot of these people have a lot of disposable income. It is estimated that this is benefiting the economy by $8-12 billion a month.
This is reflected in the consumer spending details, people are buying more tech gadgets and less durable and household goods. Tech Gadgets vs Durable Goods | The Big Picture Part of that trend is due to the natural cycle of the aging of the boomers and a smaller Gen-X entering their peak spending family formation era.
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