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So, I figured I would resurrect this long dead thread because they are renovating almost all of the Food Lions in the area, including the Bloom turned Food Lion at Davis and Morrisville Carpenter. Because it was going to be a Bloom, they evidently made it a bit nicer than the usual Food Lion. The produce area was lit less harshly with a nice wood trellis supporting lighting. They had the wood plank look floor in most of the produce, meat, wine areas when you come in and the rest of the tile was somewhat premium and not too cheap looking. There were variations in the soffits above the various counters. Even the checkout lanes and cold cases were painted in attractive colors. Overall the store had a nicer look about it than most Food Lions at the time.
Well, as part of that renovation, it seems like that's all out the window. They have been taking up the vinyl plank flooring and seem to be replacing it with the most boring, least expensive vinyl tile I have seen. The checkouts are the worst institutional blue color. Horrible compared to the old ones. I went to an almost completed store and the beige beige and more beige was everywhere. They painted all the refrigerated cases beige. They painted the walls beige. The floor is beige. Al out the Same shade. The designers must have literally spent 5 minutes pulling is stuff. I'm waiting to see if they rip out the few things that are left in the produce area as the other store did not have it.
It looks like it will be a depressing shopping experience.
Strange. Why are the spending money to make it look worse, rather than leaving it the way it was?
I'll pipe in and say that the Food Lion we use in Brier Creek has terrific pork. Often at great prices. (No, it's not organic, grass fed, massaged by 47 virgins or any of that stuff.)
This made me laugh out loud!!!
Actually, the Food Lion in Brier Creek also has GREAT rotisserie chickens. Plump, juicy and not overcooked like Lowe's. Second best rotisserie chicken, first place goes to Costco.
Strange. Why are the spending money to make it look worse, rather than leaving it the way it was?
I assume because the three or four stores that were slated to open as the premium brand Bloom, but when the pulled the plug on it, they went ahead and opened them as Food Lions but with a premium look about them. Because they are outliers and differnt than standard, they are being downgraded when for most Food Lions this renovation is an upgrade.
Even crazier, this is a 4 year old store they are tearing out everything and putting back piece by piece.
Location: The place where the road & the sky collide
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Quote:
Originally Posted by Sherifftruman
I assume because the three or four stores that were slated to open as the premium brand Bloom, but when the pulled the plug on it, they went ahead and opened them as Food Lions but with a premium look about them. Because they are outliers and differnt than standard, they are being downgraded when for most Food Lions this renovation is an upgrade.
Even crazier, this is a 4 year old store they are tearing out everything and putting back piece by piece.
Contact a tv station. Then contact Delhaize in Belgium.
Strange. Why are the spending money to make it look worse, rather than leaving it the way it was?
Quote:
Originally Posted by Sherifftruman
I assume because the three or four stores that were slated to open as the premium brand Bloom, but when the pulled the plug on it, they went ahead and opened them as Food Lions but with a premium look about them. Because they are outliers and different than standard, they are being downgraded when for most Food Lions this renovation is an upgrade.
Even crazier, this is a 4 year old store they are tearing out everything and putting back piece by piece.
I recall a previous Food Lion slogan being "We do not think it is funny to waste time and money." Two defunct banners in Bloom and Bottom Dollar Food, a large quantity of stores closed or divested and market exits, short lived promotions, and a revolving door of leadership and decisions may have caused Food Lion to waste time and money. Food Lion's competitors are finding ways to provide easier, fresher, and more affordable shopping experiences.
If Ahold's acquisition of Delhaize is approved and completes itself, it will be interesting how Ahold handles Food Lion.
Remember Ralph Ketner doing the TV ads himself, back in the days of "Food Town".
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