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I think what I would rather have restricted is for the advertisement for anything that is habit forming. That goes for alcohol, gambling, or any drug or medication. I just feel that we do not need these problems and if no advertising slows the acceptance of habitual products; why not go after 5th Avenue first?
Even without advertisement these products sill are habit forming and will always have some users. That way we are not restricting their use; simply not encouraging their use.
Great post. Alcohol and drugs(medication) are the only two over marketed. Sadly both have big lobbying ability to block this. That said, I'm right with you.
Great post. Alcohol and drugs(medication) are the only two over marketed. Sadly both have big lobbying ability to block this. That said, I'm right with you.
Thank you! Not that many years ago you never saw a pharmaceutical ad on TV. That changed almost overnight. Even though I have worked for a pharmaceutical companies; I liked it better when we saw no adds - except in the doctor's journals laid out in the waiting rooms. We train our doctors to prescribe the best medications for their patients; we do not pay them to prescribe the medication that we ask them to prescribe. It isn't only that; but most of the time they are taking our word to prescribe dangerous medications. All I am saying is to let our 'experts' do their job.
As far as vaping tools, chemicals, that are habit forming; they should be no different. Why should we allow companies to get any of us or our kids hooked by using Federally controlled TV and radio? Even with the legalized gambling; we know it is there. There is no reason to reach out and get more hooked. It is like our government is an oxymoron by allowing these adds and then telling us this is bad for us!
Great post. Alcohol and drugs(medication) are the only two over marketed. Sadly both have big lobbying ability to block this. That said, I'm right with you.
Why do you exclude tobacco/nicotine? They are banned from most broadcast media but essentially unlimited everywhere else... possibly even less limited because of their media restriction.
Why do you exclude tobacco/nicotine? They are banned from most broadcast media but essentially unlimited everywhere else... possibly even less limited because of their media restriction.
Because they are relegated to print media. I don't even see cigarette ads on YouTube in my videos and we all know sometimes it is random. The point is that due to government intervention and even public pressure smoking marketing has tanked. Vape isn't really marketed to my knowledge but again I'm not in that sphere of influence.
Because they are relegated to print media. I don't even see cigarette ads on YouTube in my videos and we all know sometimes it is random. The point is that due to government intervention and even public pressure smoking marketing has tanked. Vape isn't really marketed to my knowledge but again I'm not in that sphere of influence.
Maybe I grew up in the "this is your brain on drugs...any questions" generation. Smoking of any kind just doesn't seem that appealing. I'm curious why kids insist on vaping. Like seriously, does it just look so cool that they can't help themselves?
Thank you! Not that many years ago you never saw a pharmaceutical ad on TV. That changed almost overnight. Even though I have worked for a pharmaceutical companies; I liked it better when we saw no adds - except in the doctor's journals laid out in the waiting rooms. We train our doctors to prescribe the best medications for their patients; we do not pay them to prescribe the medication that we ask them to prescribe. It isn't only that; but most of the time they are taking our word to prescribe dangerous medications. All I am saying is to let our 'experts' do their job.
As far as vaping tools, chemicals, that are habit forming; they should be no different. Why should we allow companies to get any of us or our kids hooked by using Federally controlled TV and radio? Even with the legalized gambling; we know it is there. There is no reason to reach out and get more hooked. It is like our government is an oxymoron by allowing these adds and then telling us this is bad for us!
The tobacco industry is like any other industry though...ultimately they need to attract new customers, with smoking, we all know people start in their teens, people in their 30s and 40s do not usually pick up smoking, so of course the industry is going to market to teens and young people. Its pretty simple to me, and the same thing other industries do to attract new customers.
I deal with tobacco reps all the time in my job, if you have seen the wall of cigarettes at any gas station lately, you notice its all lit up with bright LEDs, flashing lights, etc. They have found a clever way to advertise at point of sale, they really do attract the customers attention, majority of the signage is geared towards teens, younger people. Just recently the tobacco reps have been installing hanging signage in the store, roughly 3x3ft signs advertising cigarettes, they are also trying counter top displays, with little LED screens, JUUL had a really good one, it would play a video over and over again, it would instruct teens to use their phone and download their app, and they would immediately get a 50% off coupon for JUUL Ecigs...this was brilliant marketing, JUUL sales have been thru the roof since they started that!...it was very much directed at teens, they used young looking teens in the video, We have them in all of our stores right now.
The tobacco industry is like any other industry though...ultimately they need to attract new customers, with smoking, we all know people start in their teens, people in their 30s and 40s do not usually pick up smoking, so of course the industry is going to market to teens and young people. Its pretty simple to me, and the same thing other industries do to attract new customers.
I deal with tobacco reps all the time in my job, if you have seen the wall of cigarettes at any gas station lately, you notice its all lit up with bright LEDs, flashing lights, etc. They have found a clever way to advertise at point of sale, they really do attract the customers attention, majority of the signage is geared towards teens, younger people. Just recently the tobacco reps have been installing hanging signage in the store, roughly 3x3ft signs advertising cigarettes, they are also trying counter top displays, with little LED screens, JUUL had a really good one, it would play a video over and over again, it would instruct teens to use their phone and download their app, and they would immediately get a 50% off coupon for JUUL Ecigs...this was brilliant marketing, JUUL sales have been thru the roof since they started that!...it was very much directed at teens, they used young looking teens in the video, We have them in all of our stores right now.
In that last link that I posted the CDC claims 14.4 million kids are exposed to the vaping ads in our stores. The rest of the advertising is on the internet, TV, and magazines. While it is "brilliant marketing" it does not mean that it is the best product for our teens to consume.
I am just saying, that if a product is habit forming, that we should not let any company advertise that product. They could still manufacture the products or sell the services (like gambling). They will still get plenty of customers out of those already addicted, word of mouth, and social pier pressure. I would rather see the number of those addicted to start declining instead of gaining momentum like we have now.
No, they are relegated to every single marketing channel available except (1) most broadcast TV (2) broadcast radio and (3) supposedly channels with a youth focus.
To amplify what I said, it very much seems that they play on their TV ban as an excuse to bend every rule in every other venue, and the regulators let them get away with it. When they do billboards and store ads with cartoon characters and shape products for kids, they point at the ban and whine like kicked puppies.
I call it black box syndrome: because there's a governmentally-required and -controlled black box of warnings or ingredients, there are no rules for the rest of the package. (My favorite example for this is Nutella; besides the non-box label being misleading as hell in nearly every detail, just what is the pleasant, 'healthy' green sprig supposed to represent?)
In that last link that I posted the CDC claims 14.4 million kids are exposed to the vaping ads in our stores. The rest of the advertising is on the internet, TV, and magazines. While it is "brilliant marketing" it does not mean that it is the best product for our teens to consume.
I am just saying, that if a product is habit forming, that we should not let any company advertise that product. They could still manufacture the products or sell the services (like gambling). They will still get plenty of customers out of those already addicted, word of mouth, and social pier pressure. I would rather see the number of those addicted to start declining instead of gaining momentum like we have now.
Well, people start using tobacco products in their teens, they have to target the next generation of customers if they want the industry to survive and thrive. Im sure everyone that owns stock in tobacco companies would agree, its VERY important to attract new customers and get them hooked.
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